Irish Boat Shop
Traverse City

Grand Traverse Bay is one of the most active recreational boating areas in the Great Lakes, with two long arms of protected water reaching south from Lake Michigan into the heart of Northwest Michigan. East Bay and West Bay together support thousands of boats every summer, and the surrounding chain of inland lakes — Long Lake, Glen Lake, Torch Lake, Elk Lake — are within a short trailer ride.

Our Commerce Drive facility focuses on new boat sales and brokerage, full mechanical service, parts and accessories, and indoor heated winter storage. The location was built specifically to serve the Traverse City boating community with the same level of factory-certified service we have offered in Harbor Springs and Charlevoix for decades.

Whether your boat lives on Grand Traverse Bay, Torch Lake, the Old Mission Peninsula, or anywhere in the Traverse City area, our team can help with sales, service, and storage.